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These strategic priorities were developed by the 2018/19 RUSA Board as a working document.

RUSA Mission

The Reference and User Services Association is a network to educate, empower, and inspire its members to advance the evolution of the profession and better serve users in a continuously changing information society.

Priorities and Strategies

• Financial Stability

• • Strategies:
    • Business Intelligence
    • Internal Communication
    • Volunteer Development
    • Equity, Diversity, inclusion, and access

• Recruitment

  • Strategies:
    • Structured and codified personal engagement
    • Student outreach
    • Leaders and experts
    • Equity, Diversity, inclusion, and access

• Advance the Profession

  • Strategies:
    • Standards, guidelines, best practices, competencies
    • Meaningful engagement of multiple library types and all roles
    • Equity, Diversity, inclusion, and access

• Engagement

  • Strategies:
    • Structured and codified personal engagement
    • Partnerships with external to RUSA organizations
    • Mentoring programing
    • Communication
    • Equity, Diversity, inclusion, and access

Last updated 04-11-2023