Advertising in CAL
91´«Ã½
Reach your market...
Children and Libraries: The Journal of the Association for Library Service to Children (ALSC) is read by librarians who work with children, birth to age fourteen, in public and school libraries. These librarians are responsible for purchasing print and nonprint library materials including books, recordings, and CD-ROMs; introducing youth to technology such as the Internet that provides access to information; planning programming and services for young patrons and their families and caregivers; and selecting furnishings and equipment.
Published three times per year, Children and Libraries provides continuing education, research, and best practice information; features pieces by and about authors and illustrators of children’s literature; and spotlights the news and activities of ALSC.
Children and Libraries is a perquisite of ALSC membership (more than 4,000 members) and also is available to paid subscribers (more than 285). CAL has a significant "pass along" value as many readers circulate the journal throughout their library, system, or organization.
Children and Libraries Ad Rate Card [PDF - 970 KB] -- Includes advertising information for the ALSC Blog, ALSC Update, and ALSC Advantage.
Advertising Sales Office
Send all insertion orders, contracts, camera-ready artwork, and correspondence to:
Innovative Media Solutions
Bill Spilman
320 W. Chestnut St., PO Box 399
Oneida, IL 61467
phone: 309-483-6467; toll free: 877-878-3260
fax: 309-483-2371
E-mail: bill@innovativemediasolutions.com
Dates for Ad Copy
| Issue | Closing | Materials Due |
|---|---|---|
| Spring 2025 | February 2 | February 23 |
| Summer 2025 | April 12 | May 3 |
| Fall 2025 | July 16 | August 8 |
| Winter 2025 | October 14 | November 4 |
Rates
| Size | 1x | 2-3x | 4x |
|---|---|---|---|
| Full page | $675 | $625 | $575 |
| 2/3 page | $575 | $550 | $525 |
| 1/2 page | $500 | $475 | $450 |
| 1/3 page | $435 | $410 | $385 |
| 1/4 page | $370 | $350 | $330 |
| 1x | 2-3x | 4x | |
| Pages 1-9 | $900 | $825 | $775 |
| Cover 2 | $1,000 | $925 | $850 |
| Cover 3 | $750 | $700 | $650 |
| Cover 4 | $800 | $750 | $675 |
All positions now include 4-Color process! Rates are net per insertion.
Mechanical Specifications
| Space | Width x Depth (in inches) |
|---|---|
| Full page | 8.375 x 10.875 |
| 2/3 page (vertical) |
4.875 x 9.875
|
| 1/2 page (island) | 4.925 x 7.375 |
| 1/2 page (horizontal) | 7.375 x 4.925 |
| 1/3 page (vertical) | 2.375 x 9.875 |
| 1/3 page (horizontal) | 7.375 x 2.45 |
| 1/4 page island | 4.875 x 4.925 |
Trim size: 8.375" x 10.875"
Materials: Must be delivered as PDF files (PDFX-1a compliant and/or 300 dpi - 4/c).
Payment
All accounts are payable within 30 days of the invoice. Advertisers and their agencies have dual liability for payment. Conflicting agreements between advertisers and agencies, even if listed on insertion orders, are superseded by this condition of the 91´«Ã½.
Copy and Contract Regulations
All advertising is subject to publisher’s approval. Advertisers and advertising agencies assume liability for all printed advertising content (text and illustrations) and also assume responsibility for any claims against the publisher resulting from that content.
Cancellations are not accepted after the closing dates for space reservations. Covers and special positions cannot be canceled. All cancellations must be confirmed in writing.
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