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CHICAGO — The Pew Research Center estimates 69 percent of Americans use some type of social media, making your library’s social media presence more important than ever.

Now is the time to reboot your social media streams, set your priorities and establish goals, whether it’s driving more traffic to your website, generating buzz about the library and its programs or increasing who is following and advocating for the library.

If you are looking to build a social media presence that will expand your reach today and give you the flexibility to make adjustments in the future, please for this free interactive discussion from 1–2 p.m. Eastern on Friday, May 19.

Our panel will include Lisa Bunker, Doralyn Rossmann, and Scott W. H. Young, who are experts in social media and digital resources and can help answer your social media questions.

is an immediate and effective way to get to the heart of the real issues in our industry. Each program lasts 60 minutes. With the help of real-time technology, it’s like having your own expert on hand. We look forward to you joining us. To receive e-mail reminders, register . If you’re unable to attend live, this event will be recorded and available at shortly after it concludes.

For information about advertising or sponsoring an AL Live event, contact: Carrie Smith, American Libraries magazine, casmith@ala.org, (312) 280-4216. For general information or press inquiries about AL Live, contact: Colton Ursiny, Administrative Assistant, cursiny@ala.org, (312) 280-5100.

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