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Bryn Mawr, PENNSYLVANIA - The United for Libraries webinar on “” is now available for purchase.

In the library world today, there is a huge need for support organizations – friends and foundations – but often the lines between these two groups are blurred and their work counter-productive. In this webinar, presenters Peter Pearson and Sue Hall discuss the difference in the roles of friends and foundations and identify areas where there can be conflict – and present strategies for minimizing conflict. They also address the question “When is it time for the two organizations to merge?” and share solutions for engaging in a merger process that minimizes pain and maximizes potential. Pearson and Hall also talk about national challenges and trends for friends and foundations.

Webinar viewers will learn:

• What is happening to friends groups and foundations across the country;
• To identify the signs that your support organizations should consider merging;
• What a merged organization should look like;
• How to conduct a process that honors members of both organizations;
• How to ensure that the newly-merged organization is successful.

Peter Pearson is the president of The Friends of the Saint Paul Public Library (the Library’s foundation) and Lead Consultant with Library Strategies. One of the leading experts on library development and advocacy in the U.S., Pearson has led The Friends for nearly 25 years and is recognized as one of the most successful library fundraisers in the country.

Sue Hall is the director of Library Strategies, a consulting group of The Friends of the Saint Paul Public Library. Hall has more than 20 years of experience working with libraries and library organizations in the areas of fundraising, strategic planning and capacity building. Since Hall and Pearson founded Library Strategies, the consulting group has worked in 37 states and eastern Europe.

Both Hall and Pearson were contributing writers to Public Libraries’ bi-monthly fundraising column and were authors of Library Strategies’ book, Beyond Book Sales: Raising Real Money for Your Library, which was published by Neal Schuman Publishers through 91��ý Publishing.

The cost of the webinar is $75, $50 United for Libraries members. To register, visit , call (800) 545-2433, ext. 2161, or email united@ala.org.

: The Association of Library Trustees, Advocates, Friends and Foundations, is a division of the 91��ý that supports those who govern, promote, advocate, and fundraise for libraries. United for Libraries brings together library Trustees, advocates, friends, and foundations into a partnership that creates a powerful force for libraries in the 21st century. For more information or to join United for Libraries, visit the or contact Jillian Wentworth at (312) 280-2161 or jwentworth@ala.org