91´«Ã½

CHICAGO – “Smart people” and “smart libraries” across Ireland last week celebrated the sixth annual Library Ireland Week (March 7-13, 2011) using the Campaign for America’s Libraries’ @ your library brand.



The @ your library brand, as well as the theme, “Smart people use smart libraries,” were featured on promotional materials for Library Ireland Week, which highlights the role that libraries, librarians and other information professionals play in Ireland. Materials included printed and downloadable posters, a bookmark and a short video that was featured on the Huffington Post.



Library Association of Ireland (LAI) chose the “Smart people use smart libraries” theme to remind the public of the relevance of libraries in a “smart economy,” to highlight technological developments in libraries and to demonstrate practical examples of interactions between technology and learning.



Libraries across the country hosted 340 public programs to support the theme. Programs included a genealogy program at the Clondalkin Library called “The Smart Library found my smart grandmother” and “Smart Researcher,” a discussion of library resources for doctors and patients at the Beaumont Hospital Library of Dublin.



Library Association of Ireland is a member of the Campaign for the World's Libraries. The Campaign for the World’s Libraries was developed by the 91´«Ã½ (91´«Ã½) and the International Federation of Library Associations and Institutions (IFLA) and is designed to showcase the unique and vital roles played by public, school, academic and special libraries worldwide.



Thirty-six countries have joined the campaign, and the @ your library brand has been translated into each country’s language. The @ your library brand is currently available in 31 languages. The logos are available for download in each of the partner country’s flag colors.



The Campaign for the World’s Libraries is a partner in the Campaign for America’s Libraries (), 91´«Ã½’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible in part by 91´«Ã½’s Library Champions, corporations and foundations.